2011 Fall Semester
Advertising & Public Relations
  • 3100/3100H
  • 3110
  • 3120
  • 3130
  • 3510
  • 3520
  • 3850
  • 5100
  • 5520
  • 5710
  • 5910
  • 5990
    • ADPR 3100/3100H 
    Author..........: LANE/RUSSELL
Title...........: KLEPPNER'S ADVERTISING PROCEDURE
Professor.......: HAMILTON 04983+
Used Price......: $139.65
    ADPR 3110 
    Author..........: DREWNIANY
Title...........: CREATIVE STRATEGY IN ADVERTISING (JEWLER)
Professor.......: MULTIPLE
Used Price......: $109.65
    ADPR 3120 
    Author..........: GESKEY
Title...........: MEDIA PLANNING & BUYING IN THE 21ST CENTURY V1
Professor.......: MULTIPLE
Used Price......: $59.95

    Author..........: MARTIN
Title...........: MEDIA FLIGHT PLAN (MFP)
Professor.......: MULTIPLE
Used Price......: $42.15
    ADPR 3130 
    Author..........: WEICHSELBAUM
Title...........: READINGS IN ACCOUNT PLANNING
Professor.......: TINKHAM/STAFF
Used Price......: $35.60

    Author..........: BAXTER
Title...........: BASICS OF COMMUNICATION RESEARCH
Professor.......: TINKHAM/STAFF
Used Price......: $93.05
    ADPR 3510 
    Author..........: STACKS
Title...........: PRIMER OF PUBLIC RELATIONS RESEARCH
Professor.......: PETTIGREW/LARIS
Used Price......: $41.25
    ADPR 3520 
    Author..........: SALTZ
Title...........: TYPOGRAPHY ESSENTIALS
Professor.......: SMITH 65001+
Used Price......: $30.00

    Author..........: KRAUSE
Title...........: DESIGN BASICS INDEX
Professor.......: SMITH/CORBIN
Used Price......: $18.70

    Author..........: GRAHAM
Title...........: BASICS OF DESIGN
Professor.......: MULTIPLE
Used Price......: $51.30
    ADPR 3850 
    Author..........: WILCOX/CAMERO
Title...........: THINK PUBLIC RELATIONS 2011
Professor.......: REBER 55023+
Used Price......: $49.20
    ADPR 5100 
    Author..........: DEMOOIJ
Title...........: GLOBAL MARKETING & ADVERTISING
Professor.......: KIM 05026
Used Price......: $45.70
    ADPR 5520 
    Author..........: WHEELER
Title...........: DESIGNING BRAND IDENTITY
Professor.......: STRAUSBAUGH-HUT
Used Price......: $33.75

    Author..........: MCCANNON
Title...........: ENCYCLOPEDIA OF WRITING & ILLUS CHILD BK
Professor.......: STRAUSBAUGH-HUT
Used Price......: $20.95

    Author..........: ELLICOTT
Title...........: PACKAGING ESSENTIALS
Professor.......: STRAUSBAUGH-HUT
Used Price......: $30.00

    Author..........: WEINMANN
Title...........: PHOTOSHOP CS4
Professor.......: SMITH
Used Price......: $26.20

    Author..........: WEINMANN
Title...........: ILLUSTRATOR CS4 FOR WINDOWS & MACINTOSH
Professor.......: SMITH
Used Price......: $26.20
    ADPR 5710 
    Author..........: SOLOMON
Title...........: ART OF CLIENT SERVICE
Professor.......: AVANT 85033
Used Price......: $14.95

    Author..........: JUGENHEIMER
Title...........: ADVERTISING MANAGEMENT
Professor.......: REID 45031+
Used Price......: $44.95

    Author..........: KELLEY
Title...........: CASES IN ADVERTISING MANAGEMENT
Professor.......: REID 45031+
Used Price......: $29.95

    Author..........: PERCY
Title...........: STRATEGIC ADVERTISING MANAGEMENT
Professor.......: AVANT 85033
Used Price......: $55.50
    ADPR 5910 
    Author..........: WILLIAMS
Title...........: MGMT 4
Professor.......: BILLGEN 75038
Used Price......: $42.15

    Author..........: GOWER
Title...........: LEGAL & ETHICAL CONSIDERATIONS FOR PUBLIC RELATIONS
Professor.......: BILLGEN 75038
Used Price......: $11.95

    Author..........: SICILIANO
Title...........: FINANCE FOR NON-FINANCIAL MANAGERS
Professor.......: BILLGEN 75038
Used Price......: $12.70

    Author..........: SMITH
Title...........: STRATEGIC PLANNING FOR PUBLIC RELATIONS
Professor.......: BILLGEN 75038
Used Price......: $44.95
    ADPR 5990 
    Author..........: PLUMMER
Title...........: ONLINE ADVERTISING PLAYBOOK
Professor.......: PHUA
Used Price......: $26.20

    Author..........: MCSTAY
Title...........: DIGITAL ADVERTISING
Professor.......: PHUA
Used Price......: $24.75